Get WU'd This Weekend!


“Excuse me, (my best friend Emily said to me the other day) why haven’t we talked about the Jason Wu for Target collaboration yet?”

Hmm…I don’t know, probably because I haven’t gotten over the anxiety and stress of the Missoni for Target collection in September?!

You know you haven’t either.

I, for one am happy that Jason Wu’s limited edition collection (which is available online and in Target locations beginning this Sunday, February 5th through March 6th) is receiving just a tad less press than it’s zig-zag striped predecessor. With Missoni, my expectations were so high; with the INSTANT sell-out of the sale, and the crazy HYPE in general…I ended up feeling like I got kind of let down, not to mention kind of ripped off at the end of it. (Although that didn’t keep me from purchasing and loving several FAB pieces!)

Much like his collection for Target, Wu’s brand evokes a feeling of grace, refinement, and CALM. It’s pretty much the opposite of Missoni. The celebrities who frequent Jason Wu’s red carpet designs? Women with a regal, quasi zen-like presence that embody the brand so beautifully; Michelle Obama, Emmy Rossum, Zoe Saldana, Reese Witherspoon, and Michelle Williams just to name a few. The line includes apparel priced from $19.99-$59.99 and handbags and scarves from $19.99-$49.99 available in Target locations

The moral of this story? Maybe less really is MORE.

I, for one am excited to have a pleasant time at Target on Sunday. Let’s use the power of positive thinking (or something) and PRAY for an abundance of product and sizing, no 7am lines, and NONE of ebay’s highest ranked sellers acting as “Shelf-Clearers” (yet again, a term I learned from Hoarders)

Famous last words.

In any event, I already have my plan of action in place and these are my TOP PICKS from WU’s collection. 

Flared Dress in Cream with Black Patent Belt (Also available in Black with Nude Patent Belt), $59.99
















Trench Coat in Black (Also available in Navy), $54.99















Pleated Sleeveless Shift Dress in Navy Dots, $39.99 and Woven Tote in Cream and Black, $49.99
















Poplin Dress in Navy, $39.99















Long-Sleeved Sailor Sweater in Black and Cream Stripes $32.99, Long-Sleeved Blouse in White with Black Ribbon $34.99, Blush with White Dots Cuffed Shorts in Navy $26.99, Woven Mini Saddle Bag in cream $24.99
















Happy Shopping!



TARGET (also available online and in locations nationwide)

5711 Sepulveda Blvd.

Van Nuys, CA 91411

Tel. 818-779-0163

 Store Hours:

Monday-Saturday 8 am-11 pm

Sunday 8 am – 10 pm 

Photos courtesy of Jason Wu