Sherly Soleiman, MD

  • Medical Director/Owner

    Cosmetic Injectables Center 

  • Address

    14460 Ventura Blvd., Sherman Oaks

  • Phone

    818-322-0122

  • Website | Social

    cosmeticinjectables.com
    @cosmeticinjectablescenter

  • Special Section

    Women Who Lead

Above L to R: Catherine Rogers, Melody Kohagura, Mahyar Amjadi, Ellen Drabkin

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After earning her medical degree from Loma Linda University and completing a three-year residency at the University of California Irvine, Sherly Soleiman, MD, opened Cosmetic Injectables Center in 2008. She works as an investigator with companies like Allergan (the makers of Botox, Juvéderm, Voluma, Latisse and Kybella), Merz (the makers of Radiesse, Belotero and Xeomin), and Novathreads (for thread lifts)—keeping her at the forefront of new developments, techniques and products in the field of nonsurgical cosmetic procedures.

The team at Cosmetic Injectables Center includes Catherine Rogers, a certified aesthetic nurse specialist; licensed aesthetician Mahyar Amjadi; and nurses Melody Kohagura and Ellen Drabkin. They specialize in noninvasive and minimally invasive procedures to rejuvenate and enhance aesthetic features with an emphasis on natural results. Here Dr. Soleiman answers some questions about her practice and the services offered.

What are some essential qualities for your team?

I look for the same qualities in my team that I expect from myself.  Each member of my team brings unique gifts and talents to the  table, which allows me to focus on what I bring to my business.  The essentials for me are being open to sacrifice and feedback; setting necessary boundaries; 24/7 mental commitment; resilience and  flexibility in the face of an ever-changing market; patient and  attentive communication skills; the ability to compartmentalize my business and personal life; and never underestimating the importance of paying attention to the details.

What makes your practice unique?

When I became passionate about the art of aesthetic injectables, I wanted to provide experienced, skilled and focused injectable care. Patients are regularly referred to us needing corrections from cheaply advertised procedures received at other facilities. Having a medical director on-site makes us unique in our market. It’s a common misconception that injectables should be done by a physician more than a nurse. Injectable providers learn from their colleagues and experts in the field, and my handpicked seasoned master injectors benefit from the same training I have access to.

Why are you the go-to practice in cosmetics?

Beyond skill, my practice has earned a reputation for delivering natural-looking results, coupled with honesty and frankness with our patients. All of our master injectors listen to their patients’ concerns. Based on our knowledge of the options available to address their aesthetic goals, we recommend the procedures or products that will best help them meet their goals. If the patient is looking for results beyond the scope of the procedures we offer, we recommend their best option outside our office. It’s not about convincing a patient to choose our options; it’s about educating them on what’s available in an ever-growing market and providing a safe and trusted relationship of care. 

Share a significant accomplishment in your career.

Being selected as a lead investigator on my first clinical trial and  hosting it at our facility, as well as being one of the most requested trainers in the country, teaching the injectable skills and techniques I’ve acquired to other injectors. Teaching inspires me to stay attuned to the latest our industry has to offer in order to remain a leader in an ever-evolving field.

How do you push for a better understanding of the ideals in your industry?

Our industry is consistently misunderstood, and its value in the world of self-care should never be underestimated. Our goals are not to perpetuate unattainable beauty standards but to enhance natural beauty and facilitate confidence. Every patient is a little asymmetrical in some way or has a feature or irregularity that causes them anxiety or discomfort. Even a small, simple balancing of features with dermal filler or correcting excessive sweating with Botox can have a significant impact on a person’s sense of well-being. If we boost their confidence, they give themselves permission to be braver and live more freely. 

Even in 2023, women in the workplace are still working as hard or harder than their male colleagues while raising families and managing households. Botox treatments help them look and feel calmer and more rested, which can give them a professional edge while helping them avoid the appearance of burnout. Everyone is working harder these days. Anything we can do for ourselves to look and feel healthier should be celebrated, not branded as vanity.

What does success mean to you?

A happy environment and peace of mind.

Tell us about a mentor who influenced your career.

Dr. Steven Yoelin. I have seen status-hungry providers, but he actually cares about his patients and is not ego-driven. He builds positive relationships with his peers and is successful in his career. He offered me opportunities that helped me move up the ladder in my career, and I will always be grateful for his mentorship.

How do you foster a positive work environment?

Allowing my staff to be themselves is key. We have professional dancers, sports fans, luthiers (she makes guitars!), musicians, artists and monowheel riders. The diverse personalities and interests foster unique contributions to every aspect of our business and our goal of a positive and caring work environment.

Photographed by Shane O’Donnell